

AGR seal of approval
Certified and recommended as back-friendly
The Aktion Gesunder Rücken (AGR) organization is known as an independent organisation with the aim of promoting back health. They have developed the “Tested & Recommended” seal of approval, as a decision-making aid for consumers. Only products that are categorised as "back-friendly" are awarded this seal. For this assessment, an independent test commission consisting of doctors and therapists from various specialisms comes together and subjects a wide variety of products to strict test criteria.
The AGR quality seal and its testing process were examined by the European Union Intellectual Property Office (EUIPO) and acknowledged as reputable and trustworthy in 2022. As a result, it is one of the few quality seals to have received this prestigious international award as an EU certification mark.
Maxi-Cosi's back-friendly solutions
Car seats
Did you know that over 90% of parents with children aged up to 4 years old struggle with getting their children in and out of their car seats? Maxi-Cosi's SlideTech®, was designed to fix that.
The revolutionary sliding car seat technology makes every day easier and smoother for parents by offering unrivalled protection for their backs. No more leaning into the car to get your child in their seat and much less of a physical burden. It reshapes the mindsets of parents who’ve long believed that sacrificing their back health was an unavoidable part of parenthood. No backaches, head bangs or struggles. Simply slide, spin, and go!
As well as protecting the physical needs of parents, our range of AGR approved car seats protects the backs of babies and children too. Our models are adaptable to growth and equipped with adjustable headrests and harness positions, lateral and energy-dissipating head and shoulder support and an ergonomic lie-flat position, prioritising the protection of baby's and child’s back, neck and posture.
Consistent, pleasant sitting climate control is ensured by ClimaFlow, designed with ventilation panels, breathable foam, and mesh fabrics to enhance air circulation. Our Newborn inlay, also made using ClimaFlow fabrics, provides additional lateral support and flatter sitting angle and keeps your little one safe and comfortable, while providing a proper fit and room to grow.
Pushchairs
Our AGR-approved pushchairs are designed to provide your child with a safe, cozy place to sit or rest, all while allowing the freedom to move and explore. Every moment of using them—from gently placing your little one inside, securing them, and taking them out, to effortlessly handling the pushchairs and transport—has been carefully tested to ensure it’s not only kind to your back but also free from any worry. With adjustable backrests and lie-flat options, our pushchairs offer the perfect blend of comfort and support, keeping both you and your little one happy and protected.
Our AGR approved car seats
360 Pro Family
Why our 360 Pro Family received an AGR seal of approval:
360 Pro Family is designed to be back-friendly for both parents and children, supporting the spinal column and locomotor system thanks to our revolutionary SlideTech® solution integrated into the FamilyFix 360 Pro car seat base.
- Pebble 360 Pro² seat features three recline positions including its full lie-flat providing the best comfort from birth all the way up to 18 months/ 87 cm.
- Pearl 360 Pro seat has five recline positions offering the best angle for your child from birth (using the Newborn inlay accessory) up to 4 years/ 105 cm.
Both car seats are designed with ClimaFlow that ensures optimal air circulation via ventilation panels, breathable foam, and mesh fabrics.
Mica 360 Pro
Why our Mica 360 Pro received an AGR seal of approval:
- The seat’s integrated car seat base features SlideTech® technology, the easiest way of child installation and without any back pains.
- Designed to grow with your child, with 9 adjustable headrest height positions and a harness that fits from birth up to 4 years old.
- The included Newborn inlay provides additional lateral support and flatter sitting angle and keeps your little one safe and comfortable, while providing a proper fit and room to grow.
- Best-in-class comfort thanks to 5 super-comfortable recline positions.
- Designed with ClimaFlow for optimal air airflow via ventilation panels, breathable foam, and mesh fabrics.
- AirProtect® Safety Cushions are not only protective, but also extremely soft and providing extra cushioning.
Coral 360
Why our Coral 360 received an AGR seal of approval:
- With the soft carrier weighting just 1.7 kg it’s designed for ultralightweight carrying.
- The soft carrier can be used in multiple ergonomic carrying positions..
- When paired with the FamilyFix 360 Pro car seat base it features one-hand rotation and SlideTech® for the easiest child installation.
- Comfortable and protective baby hugg-inlay offers optimal comfort and extra support, while providing a proper fit and room to grow.
- Travel in the safest rearward-facing position, secured with thee integrated easy-in 3-point harness.
Our AGR approved pushchairs
Fame
Why our Fame pushchair received an AGR seal of approval:
- Spacious comfortable seat and an excellent recline system, which provides enough space for babies to grow safely.
- The removable inlay on the seat give access to a full mesh supportive backrest to optimize air circulation.
- The Fame carrycot offers an anti-reflux system; the bottom of the carrycot can be adjusted up to 15º to offer a better digestion for the baby.
- The carrycot can also be adjusted into 3 different height positions, offering parents the possibility to put in or take out their child easily based on their height.
Oxford / Oxford+
Why our Oxford / Oxford+ pushchair received an AGR seal of approval:
- The seat's backrest offers enough room for a healthy growth development for your little ones.
- In the Oxford/+ seat there is an opening in the canopy to have a better air circulation when the child is protected by the canopy.
- The ergonomic push bar is designed to be easily gripped and has 5 positions to match every parent’s height.
- The seat has 3 reclines positions that can be used in both forward facing as in rearward facing direction.